How Big Food Creates an Illusion of Choice at the Supermarket

<div class="separator" style="clear: both; text-align: center;"></div><div style="margin-left: 1em; margin-right: 1em;"><img alt="" class="spotlight" height="400" src="https://scontent-b-ord.xx.fbcdn.net/hphotos-ash3/1528713_10152168650679388_1534006076_n.jpg" style="height: 400px; width: 400px;" width="400" /></div><br /><br /><span style="font-size: large;">'A new analysis shows that the top four or fewer food companies control a substantial majority of the sales of each item, and they often offer multiple brands in each type of grocery, giving consumers the false impression they are choosing among competing products.</span><br /><span style="font-size: large;"><br /></span><span style="font-size: large;">The in-depth analysis, released by Food & Water Watch on Thursday, illustrates the consolidation of the grocery industry and the range of impacts it has on the food chain.</span><br /><span style="font-size: large;"><br /></span><span style="font-size: large;">Grocery Goliaths: How Food Monopolies Impact Consumers examines 100 types of grocery products and found that as food companies and supermarket chains have consolidated over the last few years, the illusion of choice among brands has coincided with increasingly expensive grocery bills.'</span><br /><br /><span style="font-size: large;">Read <a href="http://www.alternet.org/food/how-big-food-creates-illusion-choice-supermarket?paging=off&current_page=1#bookmark">more... </a></span>

How Big Food Creates an Illusion of Choice at the Supermarket

'A new analysis shows that the top four or fewer food companies control a substantial majority of the sales of each item, and they often...

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